How to Promote Your Blog: 5 Proven Ways

Are you a newbie in blogging and wanna promote your blog post? Just dive into this article to get useful tips to draw traffic to your blog.

The online world is highly competitive, with tons and tons of material posted every day. As per recent statistics, approximately  10 million blog posts are published daily. Now, this is a gigantic quantity and is indicative of the intense competition in the online space. In this environment, it might be really hard for you to attract good traffic to your blog. Yet, there’re plenty of ways to do so. However, this article will discuss only 5 proven ideas to promote your blog.

1. Create high-quality content

“Quality is more important than quantity. One home run is much better than two doubles.” – Steve Jobs

Blogging is all about the content. Hence, you have to put in a lot of effort to produce quality material to stand apart from the competition. Producing content for the sake of content will not help. Your blog must contain unique and useful information to attract the audience. Run-of-the-mill stuff won’t drive traffic towards your blog post. Your post should add value to whatever the readers already know. People visit a blog, either to seek information or get entertained. Therefore, the content of your blog post must be informative, educative, or entertaining as per the requirements of the topic.

2. Write on new topics

“What sets you apart can sometimes feel like a burden and it’s not. And a lot of the time, it’s what makes you great.” — Emma Stone

You should always select unique topics for your blog post. Writing about the oft-repeated topics will not attract people traffic to your blog. Naturally, people get bored of seeing similar stuff on every second blogging site. Therefore, you’ve to be creative in generating ideas and should always come up with new and novel ideas to draw public attention to your posts.

3. Add Visuals to Your Blog post

“A picture is worth a thousand words”.

Images and videos enhance the visual appeal of your blog post and make it memorable. People remember visual content for a longer period as compared to written content.

The human brain will remember only 10% of what it hears, after three days. However, if a picture is also included in the piece of information, it will remember 65% of it.

Thus, you must add visuals such as photos, graphs, infographics, videos, etc to your blogs. This will help the readers retain the information, and make repeat visits to your blogging site.

4. Share your blog posts on social media platforms

“Most bloggers who rise above the clutter are quite often prolific –they work hard, not just writing content but networking, engaging in Social Media and more.” — Darren Rowse

Merely creating quality content, decked with visuals, will not help you much in driving traffic to your blog post. You must reach out to your target market to get noticed. You must share your blog post on different social media platforms to promote it. You should have accounts on Facebook, Twitter, WhatsApp, LinkedIn, Pinterest, Instagram, YouTube, Tik Tok, Snapchat, Medium, etc to share your blog post; hence, reaching out to as many people as possible.

Moreover, you can have separate pages for your blog on different social media platforms like Facebook, Twitter, Instagram, etc.

5. Do SEO for your blog post

“Good SEO work only gets better over time.” – Jill Whalen

Doing Search Engine Optimization is essential to get organic traffic to your block. You must optimize your content for making it searchable on the internet. Use both on-page and off-page Search Engine Optimization (SEO) techniques to show your content on search engine result pages.

Keyword research is another very important part of SEO. To find out top-ranking keywords, you need to conduct intensive keyword research. Then naturally incorporate these keywords in your content to make it search-optimized. The readers can easily discover an SEO-optimized blog post on the web. 

Final Thoughts:

The foregoing is not an exhaustive list of ideas to promote your blog post. There are plenty of other useful tricks and techniques to get noticed in the blogging world. You may employ any and/or all of these tips, tricks, and methods to draw traffic to your blog post. However, your content must be original and evergreen, decked with appealing visuals to stand apart from the commonplaces.

8 thoughts on “How to Promote Your Blog: 5 Proven Ways

  1. Pingback: How To Succeed As A Blogger? | Shah's Blog

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